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Privacy Policy

Between The Cheeks – Male Waxing

Last updated: 16th September 2025

At Between The Cheeks, your privacy is important to me. I understand that personal grooming can be sensitive, and I am committed to handling your personal information with care, respect, and transparency.

This Privacy Policy explains what personal data I collect, how I use it, and your rights.

Who I Am 

Between The Cheeks is a sole-trader male waxing business based in Wymondham, Norfolk, UK. For any questions about this policy, please contact me:

What Information I Collect

I may collect and process the following types of personal data:

  • Contact details (name, email, phone number)

  • Booking details (appointment dates and treatments)

  • Payment information (handled securely by my payment processor)

  • Health or suitability notes you provide before treatments (e.g. allergies, skin conditions)

  • Communication history (e.g. messages via WhatsApp, Facebook)

  • Website usage data (cookies, IP address, for security and analytics)

I will only ask for information relevant to providing our services safely and professionally.

How I Use Your Information

I use your personal data to:

  • Book and manage your appointments

  • Communicate with you about your booking (by phone, WhatsApp, email, Facebook)

  • Provide safe, professional waxing services

  • Take payment for services

  • Respond to enquiries or complaints

  • Improve my services and website

  • Comply with legal obligations

I will not use your personal data for unsolicited marketing without your consent. I will not sell on your data.

Legal Basis for Processing

I process your data under the following lawful bases:

  • Contract: to provide you with services you have booked.

  • Consent: for optional communications or marketing.

  • Legal obligation: to meet record-keeping or tax requirements.

  • Legitimate interests: e.g. to respond to enquiries, improve our services.

How I Share Your Information

I do not sell your data. I only share it with trusted partners who help me deliver my services, including:

  • Wix: my website host.​

  • Ovatu: my booking calendar provider, who will issue reminders and confirmations on my behalf

  • SumUp: my secure payment processor.​

  • WhatsApp Business: for messaging you about appointments and enquiries.​

  • Facebook & Instagram: for communication and advertising (if you contact us via Facebook or Messenger).

These partners process data on my behalf and must protect it under their own strict privacy policies.

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